Monday, December 12

Provocative tweeting










This week, I was prompted to consider Twitter in the context of creativity.   Well-known advertising blogger, Dave Trott, posted to his blog recently proposing (half in jest, I think) that briefs from advertising clients be limited to Twitter's 140 characters.

This struck me as quite extreme:   The ad industry already seems to have enormous creative licence (see earlier post) so the suggestion seems a little far-fetched.  But of course that's the outside perspective - I'm quite willing to believe that the creatives on the inside feel much too tightly-bound by prescriptive briefs.   So the provocation is well-made.

And talking of provocations, is the provocation itself a still-better exploitation of Twitter for the creative industries to consider?  For people like me who read the Brain Pickings RSS feed regularly, constantly seeking new inspiration, a 140-character injection of alternative thinking every morning to complement the obligatory expresso might be just the thing!

So I had a look, to see if such a thing existed
... on your behalf
... dear reader

It doesn't seem to.   What a wonderful opportunity for someone with an active intellect, in plugging that apparent gap!

Brain Pickings is published daily.  And that goes some way to providing what we need.

Wikipedia has a "random" feature - although its random entries seem uselessly arcane nine times out of ten (just try it yourself - you'll see what I mean!)

But there's still a gap.  

I really think we could all benefit from a random spark each day.  

I'd follow this Twitter feed if it existed. 

Would you? 

If you see the value, then could you be the one to set it up?

No comments:

Post a comment